What Is SEO? What Are the Types of SEO?
What Is SEO? What Are the Types of SEO? In today’s digital-first world, simply having a website is not enough. To attract the right audience, generate leads, and grow online visibility, businesses must be easily discoverable on search engines. This is where SEO (Search Engine Optimization) plays a vital role. SEO is the foundation of sustainable digital marketing and one of the most cost-effective ways to reach potential customers organically. What Is SEO (Search Engine Optimization)? SEO (Search Engine Optimization) is the process of optimizing a website to improve its visibility on search engines such as Google, Bing, and Yahoo. The primary goal of SEO is to rank higher in organic (non-paid) search results for relevant keywords and queries. SEO focuses on aligning a website with search engine algorithms while delivering high-quality, relevant, and valuable content to users. When implemented correctly, SEO increases website traffic, builds brand credibility, improves user e...